Market Research Director Resume Examples & Tips for 2025

The Market Research Director leads strategic market analysis initiatives, oversees consumer insight programs, and develops data-driven recommendations to shape business strategy and product development. This senior-level position requires an advanced degree in Business Analytics, Marketing, or related field, with 8+ years of progressive market research experience, strong statistical analysis capabilities, and demonstrated success in managing cross-functional teams and complex research projects. The role is crucial in driving organizational growth by identifying market opportunities, evaluating competitive landscapes, and translating complex data into actionable insights that inform C-level decision-making and long-term business planning.